Category: Strategy

Dynamic Pricing on Sports OTT: Maximizing Revenue through Personalization and Effective Monetization Strategies

Sports organizations can maximize profits and better engage with fans by using dynamic pricing in their OTT platforms. This includes tailoring prices to user engagement, demand, and loyalty, as well as tiered subscriptions, in-app purchases, pay-per-view, and advertising partnerships. Win-win solutions benefit both the organization and the fan.

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Disney-Charter Deal is Framework for Future Aggregation Model

Disney and Charter’s deal allows traditional cable companies in North America to stabilize subscriber levels by transitioning to stream aggregators. Pay TV penetration will decline in 2021, but ARPU will stay over $1,100. The bundle includes select streaming services for TV packages to simplify the cable operators’ businesses.

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AVOD and FAST Take the Lead: Navigating the New Era of Advertising

Ad-supported streaming services are becoming more popular, offering cheaper and targeted content to consumers. Services like Netflix and Disney are introducing ad-supported subscriptions, alongside advancements in ad-tech to ensure ads are seen, generating more revenue from dual models. Apple is also potentially exploring an advertising product for its service. Interactive T-Commerce ads offer additional income potential.

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Liberty Global’s Fries: ‘Grinding’ European Telecoms Industry Needs Consolidation

Liberty Global is making strategic investments in edge computing and planning up to $1 billion of disposals in 2020, while simplifying their equity story and taking the company private. VMO2 is increasing prices and Sunrise/UPC are merging in Switzerland. DOCSIS 4.0 upgrades may be implemented in the Netherlands. Liberty will look at how to value its operating companies and allocate capital effectively.

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Vizio Explores Licensing OS to Other Smart TV OEMs

Vizio plans to license its Smart TV software to third-party OEMs, increasing addressable market and ARPU. Q3 saw 66 new advertisers, 20% direct ad relationships growth, 14% ARPU growth, and 21% more hours streamed. WatchFree+ doubled content and nine new apps launched, including ESPN and Pet Collective, bringing total native apps to 200.

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AMC Networks Already Walking the Bundled Path – Analyst

AMC Networks saw an 8% drop in domestic revenue in Q3, propelled by a decline in advertising and affiliate revenues. Streaming services however drove a 9% rise to $142 million. Subscriber growth rose but tough competition for ad dollars and not renewing a carriage deal with Fubo caused a 6.6% decline in net revenue to $637 million.AMC Networks saw an 8% drop in domestic revenue in Q3, propelled by a decline in advertising and affiliate revenues. Streaming services however drove a 9% rise to $142 million. Subscriber growth rose but tough competition for ad dollars and not renewing a carriage deal with Fubo caused a 6.6% decline in net revenue to $637 million.

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Disney Will Use Hulu as A Weapon

Disney now owns Hulu, allowing them to use it to create original content, use intellectual property, and potentially add Peacock titles. This strengthens Bob Iger’s media acquisitions and enables Disney either to gain power over competitors or benefit financially from future sales.Disney now owns Hulu, allowing them to use it to create original content, use intellectual property, and potentially add Peacock titles. This strengthens Bob Iger’s media acquisitions and enables Disney either to gain power over competitors or benefit financially from future sales.

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What Will Comcast Do Now That the Hulu Sale is Nearing Completion?

Comcast could use its Hulu money to compete for NBA broadcasting rights, merge with other streaming platforms, purchase Lionsgate’s movie studio and invest in Peacock. Peacock offers original shows, movies, classic TV, live sports, news, entertainment and reality tv for $5.99+/month. It includes a Dick Wolf library and Hallmark channels.Comcast could use its Hulu money to compete for NBA broadcasting rights, merge with other streaming platforms, purchase Lionsgate’s movie studio and invest in Peacock. Peacock offers original shows, movies, classic TV, live sports, news, entertainment and reality tv for $5.99+/month. It includes a Dick Wolf library and Hallmark channels.

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State of Streaming Snapshot: Pinpointing Streaming?s Pricing Pain Points

As streaming costs rise, conflicting issues of rising prices, content costs and delivery fees are causing pain points for the industry. In the State of Streaming survey, CapEx was identified as the main concern, alongside improved tech and consumer strategies such as AVOD. Consumers have felt the pricing pinch with Netflix increasing 43%, prompting subscription rate hikes and resurgence of password-sharing methods.As streaming costs rise, conflicting issues of rising prices, content costs and delivery fees are causing pain points for the industry. In the State of Streaming survey, CapEx was identified as the main concern, alongside improved tech and consumer strategies such as AVOD. Consumers have felt the pricing pinch with Netflix increasing 43%, prompting subscription rate hikes and resurgence of password-sharing methods.

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The TV Bundle is Making A Comeback

Streamers face increased competition and production costs, leading to consolidation or bundling for profitability. Traditional media companies are offering streaming content as part of their cable packages. Disney has set a precedent, and Hearst-Dish dispute will be important to note. Legacy linear is using bundles to increase ad revenue, increasing subscriptions and profits.Streamers face increased competition and production costs, leading to consolidation or bundling for profitability. Traditional media companies are offering streaming content as part of their cable packages. Disney has set a precedent, and Hearst-Dish dispute will be important to note. Legacy linear is using bundles to increase ad revenue, increasing subscriptions and profits.

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The Ultimate Financial Stress Test for Hollywood

Hollywood business managers are advising their clients to cut discretionary spending, restructure housing solutions and identify essentials to maximize cash reserves in preparation for future financial storms. Banks have been reluctant to lending, but professionals encourage clients to stay the course and plan for volatility, with meaningful savings for unforeseen events.Hollywood business managers are advising their clients to cut discretionary spending, restructure housing solutions and identify essentials to maximize cash reserves in preparation for future financial storms. Banks have been reluctant to lending, but professionals encourage clients to stay the course and plan for volatility, with meaningful savings for unforeseen events.

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Hollywood Needs to Create Its Biggest Hit Ever. Here’s How the Industry Can Make That Happen (Guest Column)

Hollywood is struggling with the decline of linear TV and the success of streaming services like Netflix. To remain successful, other companies must find new ways to generate cash flow, such as creating daily usage or contributing a branded lineup to a larger service. Traditional Hollywood thrived by aggregating entertainment in the pay TV bundle and earned unprecedented profits.Hollywood is struggling with the decline of linear TV and the success of streaming services like Netflix. To remain successful, other companies must find new ways to generate cash flow, such as creating daily usage or contributing a branded lineup to a larger service. Traditional Hollywood thrived by aggregating entertainment in the pay TV bundle and earned unprecedented profits.

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Jason Kilar: Streaming Isn’t Broken, But Hollywood Media Company Streaming Strategies Sure Are

Former Hulu CEO Jason Kilar suggested Hollywood companies can achieve success through streaming services by either gaining high daily usage or creating “digital everything product.” Netflix has already achieved success with its streaming model, and Kilar believes Hulu could be used as a prototype for other entertainment companies.Former Hulu CEO Jason Kilar suggested Hollywood companies can achieve success through streaming services by either gaining high daily usage or creating “digital everything product.” Netflix has already achieved success with its streaming model, and Kilar believes Hulu could be used as a prototype for other entertainment companies.

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Apple is Reportedly Planning to Turn the TV App Into the Streaming Hub it Always Wanted

Apple is revamping their TV app, bundling content, subscriptions and iTunes into one place so users can easily access all their shows, movies and more. This could launch as soon as December, fulfilling Steve Jobs’ vision of a simpler user interface. Apple hopes to make this the standard for Vision Pro headset but struggles with its services such as App Store by trying sell content and collect commissions.Apple is revamping their TV app, bundling content, subscriptions and iTunes into one place so users can easily access all their shows, movies and more. This could launch as soon as December, fulfilling Steve Jobs’ vision of a simpler user interface. Apple hopes to make this the standard for Vision Pro headset but struggles with its services such as App Store by trying sell content and collect commissions.

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Ampere Analysis Says MIPCOM Confirmed New D2C Vs Licensing Approach

MIPCOM 2023 execs discussed mixed licensing & windowing strategies, plus D2C streaming. FAST was hyped & consolidation among global streamers & majors expected with local content as priority.MIPCOM 2023 execs discussed mixed licensing & windowing strategies, plus D2C streaming. FAST was hyped & consolidation among global streamers & majors expected with local content as priority.

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